AngelHack Davao: #Hack2Help for Typhoon Survivors


Smart DevNet is inviting all the members of the developer community to the AngelHack event in Davao called App Hack Davao.

App Hack for fall 2013 will be simultaneously happening in 35 cities with an expected attendance of 5,000 developers & expected to collectively produce 1,500 mobile apps from October to December 2013. Among the cities involved are Hong Kong, Paris, San Francisco, Warsaw, Bangalore, Bogota, London, Sydney, Los Angeles, Seattle, Austin, Guadalajara, Hyderabad, Shanghai, Vancouver, Barcelona, Santiago, Singapore, New York, Sacramento, Washington, Seoul and of course Davao.

Because of the disasters that’s been happening in the Visayas and Mindanao region particularly the earthquakes that have affected Bohol, Zamboanga and Cebu and the devastating effect of super typhoon Yolanda on 32 provinces in the Visayas regionAngel Hack HQ has decided that the theme for the Davao hackathon will be #Hack2Help – “the focus will be in apps that help either mitigate disaster, assist and improve disaster management response or help ease and alleviate the suffering of Filipinos”. Ideas that serve as inspiration are the projects in as initiated by the #Hack4Good project by David Cunningham of, the #CodePh projects convened by Ros Juan of #rescueph,  projects using the Youphoric Labs SMS API like and or even by IdeaSpace startup Tudlo.

To make this event a more compelling and exciting to come together with other developer communities – we have the confirmed attendance as mentors and/or speakers such as Chris Misola of Microsoft, Rey Cruz of PaymentWall, Earl Valencia of IdeaSpace, Kamrin Klauschie of AngelHack HQ, Lonel Labit of Here, Keith Hong of Qualcomm and local Davao startupper Rolly Rulete of PageSnapp.

Your participation would be make this event meaningful and the registration for this even can be found in this link:

Use this promo code for a free ticket: hack2Help

AngelHack is happening on the 23rd and 24th of November at the PLDT Davao office.

Keep Hacking!


Our Sponsorships policy explained and then some!


Quite recently, our policy towards sponsorships of third party (or indie) developer communities has come into question. So on the eve of our first anniversary, we have decided to explain what we can on this page.

SMART DevNet is our developer relations program. Our charter involves producing developer events for however it suits our intentions – usually to promote an API, technology or standard, sometimes to promote the developer program itself, and always with the objective of contributing to the Philippine developer ecosystem.

We also allot a portion of our events budgets for sponsorships for third party-produced developer events, and this has included events produced by GDG Philippines, Mozilla Philippines, DevCon, Webgeek, the Philippine Drupal Users Group, and so on.

The Sponsorship banner at AngelHack Manila listing global sponsors

We do this because at some other point in our lives, we were on the other side of the fence, organizing grassroots events, and hoping for corporate sponsorship to ease the financial burden of producing these events. We also believe the existence of independent developer communities is part of a healthy developer eco-system – of which we ourselves are a part of.

In creating our developer relations program, we took a look at the developer programs of Microsoft, Google, Amazon and other tech stalwarts. All these groups have taken the role of “sponsor” or “co-organizer” for events at one point. Microsoft Philippines often offers its local offices for developer events. Amazon supports meetups with AWS subscriptions and other forms of support. IBM and Accenture are other corporate “IT” sponsors usually tapped for local tech events.

Sponsorship and Support for 3rd party developer activities take many forms. Sponsorships run the course from providing bandwidth, a venue sponsorship (including the power requirements of the venue), to assistance with food (from pizzas/sodas, to full catered meals), to assisting with media and promotions, and cash sponsorships used to pay for other things associated with the event.

Our support can also extend to being full partners in the event, contributing our own sweat equity, and even helping recruiting other sponsorships for the event.

Take one of the more expensive events worked on, AngelHack Manila, held last June. We helped orchestrate many of the sponsorships involved in this complex exercise, from arranging the venue (2 floors of Ortigas office space via Voyager and Chikka, including power for lights, air conditioning, and elevators). Prizes from AngelHack global sponsors Google Developer Groups, Amazon, and Blackberry. Even the food was sponsored courtesy of Amazon. Ideaspace sponsored plane tickets. provided the Red Bull. Without the combination of all these partners, this humungous event would never taken off the ground. AngelHack SF was grateful for the effort and acknowledged that our efforts made the Manila leg of the event one of their most successful hackathons in their global program.


In every event we are involved in, we usually throw in a fair amount of social media promotion either through our own channels or though Smart’s social media team. And there are press releases too. All in interest of promoting the third party event. We come in as a partner to make the event a success.

What do corporate sponsors usually get in return for their contributions? At the very least, sponsors request for acknowledgement – a mention in the media releases, the ability to display banners at the event, some speaker slot maybe. Events organizers sometimes offer higher priced sponsor packages that feature more prominent sponsor acknowledgement, such as a co-presenter slot. Or a premium sponsorship with more sponsor entitlements. The premium sponsorships are valuable to event organizers, they can simplify the sponsorship drive, without them they need to scramble for more sponsors.

But all that talk of “hijacking events” is just a bunch of hoo-hah as far as I am concerned. Event organizers maintain full ownership and branding of every event, we only sponsor or provide assistance.


We understand the role that corporate sponsorships play in any event ecosystem. Without them, you are going to see very few events, organized by only a few well-heeled entities. In the past, traditional corporate brands had no clue about tech and developer events. Since we started in 2012 we have helped to change  that by providing a touchpoint for tech communities seeking sponsorship from our company.  So we’re going to continue our policy of providing support to Philippine developer communities. Well, budget permitting, that is.

Shoutouts to our developer community partners that we have been privileged to lend support during the past year: Mozilla Philippines, Google Developer Groups, Webgeek, DevCon Philippines, Philippine Drupal Users Group, GDAP (Game Developers Association of the Philippines), IGDA Manila, Angelhack, Pinoy Blackberry Developers Group, Manila.js, Cocoaheads, GeekCamp Baguio, the list goes on and on. If I forgot to mention anyone just drop me a line!

Mabuhay tayong lahat and onwards to more developer activities ahead!

This is our community, and this is our time.


Interested in contacting us for sponsorship for  your developer event? Click here for our form.

10 Questions & Answers about AngelHack Manila

angelhackAngelHack Manila is coming real soon now – June 8-9! As with any info campaign about an event, a number of questions have cropped up about AngelHack Manila. We’ve compiled 10 of the most common ones (starting with the most basic – “What the heck is AngelHack?”) and listed them here with the answers.

1. What is AngelHack?

AngelHack is a series of global hackathons (roughly translated to “programming marathons” – but for a more detailed explanation, click here. ) developed by Greg Gopman and the crew at AngelHack that combines a developer competition with a chance to go through an accelerator program in Silicon Valley and meet with VCs and in incubators.

The About Page on probably says it best:

AngelHack organizes hackathon competitions for web developers and entrepreneurs, called AngelHacks, where they can learn developer tools, meet new friends, and receive funding and mentorship for their startup ideas. In 2013, AngelHack will organize 100 hackathons, bringing together 15,000+ developers in 50+ cities. Winners from every city are put through the AngelHack Accelerator Program, where we mentor them for 12 weeks before bringing them out to Silicon Valley to raise investment and introduce them to incubators.

Previous winners have gone on to attend Y-Combinator, AngelPad, TechStars, 500 Startups, and incubators around the world.

2. What is AngelHack Manila?

AngelHack Manila is the Manila leg of the global AngelHack series. It is sponsored by the SMART Developer Network and the IdeaSpace Foundation. Greg Gopman, CEO of AngelHack, will be in Manila for the event,

For more information, check out the Facebook Page:

3. How many cities and developers will be involved?

For AngelHack Spring 2013, there will be 30 cities and an estimated 6,000 developers involved from May to June 2013.

Here’s the scene at the recently concluded AngelHack Paris: 

4. Where will AngelHack Manila be held?

AngelHack Manila will be held at the offices of Voyager Innovations at the 12th floor of the Anson’s Building, 23 ADB Avenue, Ortigas Center, Pasig. This is the building just across The Podium. Here’s a map:

5. When is it?

As mentioned elsewhere here, AngelHack Manila goes live on June 8 and continues through the day and overnight till June 9.

There will be other AngelHacks going on in other cities at the same time as Manila. These will be events in Seoul, Bogota, Washington DC, Jakarta, and Kuala Lumpur. But Greg Gopman will be at the Manila event.

6. What can we expect at the hack?

Greg Gopman said in a recent Google Hangout that AngelHack is a little different than your usual hackathon. In the USA at times takes on the appearance of a party, with toys handed out,s plenty of food and drink , sumo wrestling in corners and free massages. AngelHack Manila will try to ue to the American stay true to the American spirit, but will add some local favor.

More on what to expect, straight from Greg’s mouth here:

And here’s what it was like at an AngelHack in Silicon Valley:

7. Will there be beer?

Yes there will be beer, we have a beer sponsor. And there will be Red Bull too. We hope.

8. How do I form a team for AngelHack?

As per AngelHack rules, a team can have a maximum of five members.


How you form the team is up to you. You can look for team members on the event itself, but we would advise you to form a team before the event to save on time and to ensure you have a team spirit and composition.

9. What happens to the AngelHack winning team?

The Winning Team at AngelHack will have the privilege of representing the Philippines in the AngelHack Accelerator program, and spend 10 days in San Francisco as part of a 10-week mentoring program. In September, the winning global teams converge in Silicon Valley and get a chance to present at Global Demo Day, with a chance to win a booth at TechCrunch Disrupt.

According the AngelHack site:

At the end of the 10 weeks, you’ll be invited to Silicon Valley (Sept 2nd-13th). Here you’ll present your startup at Global Demo Day to a room of over 300 investors, influencers, and media. The goal of this event is to receive interest and follow-up meetings with investors. Very little money is raised at this event… the majority comes to teams in the 7 days that follow. The top ten teams at Global Demo Day will receive booths at TechCrunch Disrupt SF and the rest will receive tickets.

All members of the AngelHack Accelerator program will get a chance to visit TechCrunch Disrupt SF and participate in investor events until September 15. Where the winners get to take their startup idea from there is up to them!

Full program and more info at

10. Sounds great, where do I sign up?

You can sign up for the event on their Eventbrite page here:

The event isn’t free, but there is a very minimal fee charged to demonstrate commitment by the participants.


Finding Smart DevNet – By many URLs ye shall be Googled

like-us-on-facebook-logo-png-i2Some years ago (during the pre-social media era), you could get away with publicizing a single URL for your organization. This would be your “home page” or “main site” and by this web address you would be found by the general public.

Nowadays it’s a little more complicated. The public is less likely to find you by your doman. They are more likely to Google you – or do a search on their social media weapon of choice – be it Facebook, Twitter, or Pinterest. Heck, even Google+.

So thus it came to be that online communities have come to be found through a multitude of URLs. Although truth be told, only two addresses seem to matter nowadays, if you believe the magazine ads, billboards, and buses. These are “Like Us on Facebook“, and “Follow us on Twitter“. Those URLs and good SEO that makes you easily found on Google. Well if that’s the case, the more public URLs the better.

So here’s a current roundup of our current URLs. Here’s what we have so far:

We have do have a “Main URL” – this is

And of course you can “Like Us on Facebook” through our public Facebook Page:

Our Facebook Page is fully open and public (and Google-able), and we’ll be using this for announcements.

And for more in-depth discussions while on FB, we have a Facebook discussion group:

This is a closed discussion group, so membership is required. The discussion group gets the most engagement, its the closest thing we have to a forum.

About 95% of our engagement right now with the developer community is through our Facebook URLs, so if you’d like to keep up to date with our activities, we encourage you to LIKE our Facebook page and JOIN our Facebook group.

We’re also on twitter at @smartdevnet .

We have a YouTube channel: where we post interviews and stuff.

We also have a Slideshare account where we post presentations:

We have a Google+ Page too (needs user activity though): 

I’m still toying with using Google Groups to set up an online forum/mailing list. Do you think this is still a good idea?  A couple of years ago this would be a given, but most people seem to prefer Facebook engagement nowadays.

2012: The Year In DevNet. A Year of Applied Geekdom.


Doing your 2013 planning does force you to revisit the past. In our case, working on SMART DevNet’s 2013 events calendar has gotten us nostalgic for those heady days of 2012, when we were just in the midst of forming our fledgling community. So a quick wrap up of events is probably in order so we can focus on the year ahead.

The proposal to create a SMART Developer Community was floated in late 2011. Global operators like Telefonica, AT&T, and Vodafone had shown the potential of crowdsourcing product innovation through developer communities, and it was high time that Smart had its wn developer program. Thus the “Developer Community” initiative was born and for a brief time we called it “SDN” (for SMART Developer Network) before settling on the snappier name “SMART Devnet.”

It was really in 2012 that Smart DevNet grew quickly from an idea to a full fledged community energized by periodic events and online interaction. It took quite a few fits and starts to figure out the task that lay ahead but by May we were ready.

One type of developer event that we gravitated to the most was the “hackathon“.- The hacks we had experienced as observers were intense, compact affairs (from concept to coding, to presentation and judging in a highly compressed timeframe) that were more exciting than the developer competitions of old.

So our first public foray as “Smart DevNet” was a hackathon we produced for the Ideaspace Foundation during the first run of the Ideaspace Technopreneur Bootcamp series called “IdeaSpace Ateneo” (held obviously, at the Ateneo de Manila) on June 2.


But it was at our maiden developer event called “HTML5 DevDay Davao” held at the University of Southeastern Philippines in Davao City on July 21 that things really began to fly. It was a whole day event that focused on HTML5 mobile app development. HTML5 is heavily championed by mobile industry associations like the GSMA, mainly for cross-platform development. This event played up the theme, and consisted of a series of tech talks capped with a three-hour hackathon.

By today’s standards, 3 hours doesn’t seem like a lot of time to get an app off the ground,. And maybe it wan’t. But our first hackathon did produce an interesting winner in  Rolly Ruerte  and his team. Rolly, a fisherman’s son whose idea for an Android app front end to the DOST’s Project Noah weather application got him in the papers – eventually ended up with him developing the actual official android app for the DOST.

Project Noah for Android is one of the most downloaded pinoy apps on the Google Play app store, at around 44,500 downloads so far.

HTML5 DevDay Davao can also be marked as the real birthdate of Smart Devnet, because it was on the day of the event, July 21, that we also debuted the SMART DevNet brand logo, and a whole slew of items bearing the logo – such as the first version of the iconic black Smart Devnet “Geek” t-shirt.


Things moved along at a fast clip after that birth event. Here are the highlights of 2012, from events conceptualized and produced by Smart in partnership with other developer organizations, to support and sponsorship of third party events:

Produced Events:

HTML5 DevDay Davao (July 2012)
Smart Devnet1000 Meetup (Sept 2012)
SmartActs Cebu: A Hackathon for Social Good (Sept 2012)
HTML5 DevDay Bacolod (Oct 2012)
Unity Gamejam: Benilde (October 2012)
IRRI “Bigas” Hackathon (Nov 2012)
Appy Birthday Android (Nov 2012)
Foursquare Hack Day PH (Dec 2012)

Sponsored Events:

Google I/O Extended (Manila, Cebu) – (June 2012)
Google Apps Developer Challenge (Manila, Zamboanga, Cebu, Bacolod, Davao, Baguio) July 2012
Drupal Philippines Meetup – Sept 2012
GDG DevFest Philippines – Aug 2012
Webgeek DevCup – Aug 2012
Form Function and Class – Nov 2012
Rails Girls – Nov 2012

2012 culminated with one of our biggest developer events, Foursquare Hack Day, which brought DevNet together with our partner WebGeek and the team from Foursquare in NYC to produce one big location-based hack, the first of its kind outside the USA. We got a lot of kudos from Foursquare for that one.


Also during our birth year, we setup our online presence – the Smart DevNet website, and as is de rigueur nowadays, our social media community touchpoints on Facebook, Google+, and Twitter.

It’s been a helluva year… but having laid the foundations and getting a community going, we’re rolling up our sleeves for 2013!


Expect more events produced with our technology partners, a heavy focus on APIs, and advocacies like mobile health apps and game development. As in 2012, we will continue to sponsor 3rd party developer communities whenever shared goals and our budgets converge. And as in the past year, expect more things to take place outside “Imperial Manila” – because we believe a Philippine tech ecosystem covers the whole archipelago, not just one metropolitan area.

We’ve done our bit to contributing to the local tech ecosystem – and we hope we can do more in the year ahead.

As a man named Stan once said, Excelsior!

SMART DevNet’s Greatest Video Hits

devnet-vidsOne thing we set out to do when we started SMART DevNet in 2012 was make sure we incorporated video in in our online communications mix. We believe that online video (along with social media in general) is part of today’s generation’s Zeitgeist.

As we’ve seen this year, it’s certainly been a prime conversation starter – from “Gangnam Style” to “Amalayer.”  So in spreading the word about the developer ecosystem, it seemed like a really good idea to be very conscientious about the use of video.

Video production used to mean a humungous budget, but today every Mac has iMovie built in, smartphones and pocket cameras shoot 1080p HD video, and YouTube is the world’s most popular TV channel and preferred means of distribution. We started with a couple of agency-developed videos, but mostly we do DIY (Do-It-Yourself) productions. We do the interview, shoot, edit, and upload ourselves – very minimal crew involved here!

Most of these are interviews and featurettes under the “Smart Devnet Presents” banner. We’ve interviewed developers, hack participants, visiting experts, people in the dev scene. It’s our way of documenting the local developer culture – if future generations find this informative, then we’ll have done our part! The models we used here are Robert Scoble‘s videos as a evangelist/tech gadfly for Rackspace.

We’re also doing more Google Hangouts (which we’ll continue to cultivate for “DevNet Live“). The disappointing thing about getting guests to join hangouts though is many of them don’t really use Google+! So there are too many tutorials needed to get them to log inHopefully this will change in the next year and Google+ gets more mainstream.

Our videos all find their way to the SMART DevNet YouTube Channel which serves as our video archives.

Here are my picks of the top 10 of 2012, in no particular order:

 1. The Gian-Scottie Javelona interview – This is by far the most popular video racking up over a thousand views. I guess people find the thought of a 19-year old acting as developer and CEO of Orange  apps both thrilling and inspiring!

 2. A Talk With the Events KIT team – When a bunch of guys hunkered down in the other cubicles on the floor form a team, join a Google Apps Developer Challenge, and win a $20,000 prize for one of the three best SouthEast Asian apps, you do have to stand up and take notice. But as they say, it was all about the challenge and not about the money.

3. A Talk with Den Delima of Google on the use of HTML5 in YouTube Mobile – Dan Delima is a Filipino software engineer who works on Google’s YouTube Mobile team in Japan – who also happens to spend a lot of time in Davao (where his wife hails from). We got him to speak at our HTML5 DevDay Davao – he’s a great and generous guy who shared his extensive knowledge about HTML5 development with the Davao developer community.

4. A Talk with Danny Castonguay of MIT-AITI – Our talk with  Danny Gatonguay of MIT-AITI during the Google Developer Group (GDG) Devfest, Aug 4, 2012 in Makati. Danny is a cool guy from Montreal who had a lot of inspiring words to say about Filipino developers.He spent a few months at UP Diliman teaching a course on technopreneurship under the MIT-AITI program.

5. From the Archives: A talk with Danny and Oshani of MIT-AITI  – Related to the last video, we talked with Danny Castonguay and Oshani Seneviratne of MIT-AITI, and their UP Students about their impressions of developer events in the Philippines.  Recorded August 4, 2012 at the GDG Devfest at the AIM Conference Center in Makati.

6. Bob Reyes of Mozilla PH on Boot To Gecko (Firefox mobile OS) – While local tech blogs were content to just write about Bot to Gecko, we got an actual demo of Firefox’s upcoming mobile OS on video from Bob Reyes. Bob Reyes of Mozilla Philippines talked to us about Boot to Gecko (aka the Firefox Mobile OS) during SMART Devnet’s HTML5 DevDay Davao. Recorded July 21, 2012 at the University of Southeastern Philippines, Davao City.

7. A Talk with Didem Ersoz of Mozilla’s Web FWD accelerator program – we interviewed Didem Ersoz of Mozilla about Web FWD, Mozlla’s accelerator for open source projects.Recorded at Form Function & Class, Nov 10, 2012.

8. A Talk with Brett Bibby of Unity – A short chat with Brett Bibby, Technology evangelist of UNITY (the creators of the Unity 3D game engine). Recorded Oct 13, 2012 during the Unity Game Jam: Benilde event co-organized by SMART DevNet. This was held at the De La Salle Collage of St. Benilde campus in Manila.

9. A Talk with Rails Girls Manila  – SMART DevNet supports the Rails Girls community! Women in tech was one of the big themes of 2012. We talk with some of the participants of the last Rails Girls meetup about the event and their impression of Rails. Recorded November 24, 2012.

10. Shoephoric – The Site and Mobile App for Shoe Fanatics – One of our first-ever videos highlighted the team behind Shoephoric, the companion Android app to, the social network/community for people passionate about shoes. Shoephoric allows site members the chance to post their dream shoes up for other members to see. The app made its debut in Feb 2012 at the 2012 Mobile World Congress in Barcelona.

Bonus! And finally – Ken Interviews Nikki Vera Cruz – Though not strictly a DevNet video, but this Webgeek Live video did happen at a Smart Devnet event, #4SQHackPH, recorded December 1, 2012. Developer/Evangelist Ken Daganio‘s interview questions for Nikki Vera Cruz of Net25’s Convergence tech show managed to be both bizarre and entertaining!

A Talk with the Gals from Rails Girls Manila


SMART DevNet supports Rails Girls Manila – the local chapter of that global group of female Rails developers who have banded together to share their love of Rails development and technology in general. Originating in Finland, Rails Girls has spread out throughout the worls as a global non-profit volunteer community.  Check out the mother site at 

We were one of the sponsors of the recent Rails Girls Manila event held last November 23 and 24. And while at a meetup, we asked some participants about Rails development and their impressions of it. Featured in this video are Esandra Kwan, Aci Cartagena, Cecil Florentino , Janis Cudilla , Jean Claudette Ambait, Jezrel Jane Himbing, and Genevieve Pablo.

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